Fassi Acquires Fascan to Strengthen US Market Presence
- Meagan Wood
- Apr 14
- 3 min read
30-Second Takeaway
Italian loader crane manufacturer Fassi has acquired its long-time US distributor Fascan, a move aimed at strengthening its presence in the American market. The acquisition will support expanded investment in sales, technical support, and distribution, while maintaining continuity with the Faloney family’s ongoing leadership. The deal positions Fassi for further growth in the expanding US market for articulated loader and spider cranes.
Fassi Acquires Fascan to Expand US Distribution and Support Network
Italian loader crane manufacturer Fassi, which also holds a significant stake in Jekko, has acquired Fascan International, its long-standing distributor in the United States and Caribbean, from the Faloney family.
The acquisition of Fascan marks a strategic step in strengthening Fassi’s presence in the US market, with plans to invest in sales, commercial operations, and technical support across the region.
Fascan’s Role in the US Crane Market
Fascan has been a key partner for Fassi since its inception, having been established specifically to distribute Fassi cranes across the United States and Caribbean. In 2011, the company expanded its portfolio to include Jekko spider cranes following the acquisition of C4 Cranes in Minnesota.
Today, Fascan operates from a 5,000 square metre facility in Baltimore, Maryland, supporting a population of more than 7,500 Fassi cranes across its territory.
The company also works with an extensive network of 150 service centres and local dealers throughout the United States, and reported annual revenues of approximately $50 million last year.
Leadership Continuity and Growth Strategy
As part of the agreement, the Faloney family, including president Bernie Faloney and general manager Michael Faloney, will remain actively involved in the management of the business.
Fassi chief executive Victor Gottardi said:
“The acquisition of Fascan International allows us to consolidate our presence and offer in the American market. Through the investment plan, we will further expand Fascan’s network and sales force and will enhance our distribution and technical application capabilities in the United States.”
Bernie Faloney added:
“I am very excited and proud to be part of the future of Fassi Group in the United States and am looking forward to the next phase of growth and the new opportunities that will arise.”
Strategic Implications for the Crane Industry
The acquisition reflects a broader trend of manufacturers strengthening direct control over distribution networks in key markets. By bringing Fascan in-house, Fassi is well positioned to capitalize on growing demand in the US for articulated loader cranes and spider cranes, while maintaining the strong customer relationships built over decades.
The move is widely seen as a mutually beneficial step, combining Fascan’s established market presence with Fassi’s global manufacturing and innovation capabilities.
About Fassi
Fassi Gru S.p.A. is an Italian manufacturer specializing in articulated loader cranes, with a global presence across multiple markets. The company is known for its focus on innovation, safety, and advanced lifting solutions, and also holds a significant stake in Jekko, a manufacturer of spider cranes and mini cranes. Through its expanding international network, Fassi continues to strengthen its position in the global lifting equipment sector.
Website: https://www.fassi.com/
Frequently Asked Questions
What does the Fassi acquisition of Fascan involve?
Fassi has acquired Fascan International, its long-time distributor in the United States and Caribbean.
Why is Fassi acquiring Fascan?
The move is intended to strengthen its presence in the US market and expand sales, service, and technical support capabilities.
Will Fascan’s management change?
No, the Faloney family will remain involved in the company’s management.
What is Fascan’s role in the crane industry?
Fascan distributes Fassi loader cranes and Jekko spider cranes, supporting over 7,500 units across its territory.
Where is Fascan based?
Fascan is headquartered in Baltimore, Maryland, with a nationwide network of service centres and dealers.
