Crowland Cranes to Distribute SANY Mobile Cranes Across the UK
30-Second Takeaway
SANY UK has formed a strategic alliance with Crowland Cranes that will see the Peterborough-based company manage all future sales of SANY mobile cranes across Great Britain. The partnership will also strengthen after-sales support, including the addition of a new spare parts warehouse and closer collaboration between engineering teams to improve service response times and equipment availability.
Crowland Cranes to Manage SANY Mobile Crane Sales
SANY UK, the British subsidiary of Chinese crane manufacturer SANY, has announced a strategic alliance with Crowland Cranes beginning in March.
Under the agreement, Crowland Cranes will manage all future sales of SANY mobile cranes across Great Britain, while also expanding after-sales service and technical support for customers.
The partnership is designed to strengthen SANY’s presence in the UK crane market while providing improved access to service expertise, spare parts and engineering support.
New Parts Warehouse Planned at Peterborough Facility
A key element of the agreement will see a new replacement parts warehouse established at Crowland’s headquarters in Peterborough.
The facility will complement SANY UK’s existing support locations in:
Coatbridge, Scotland
Sittingbourne, Kent
Together, the expanded parts network aims to deliver:
Faster spare parts availability
Improved equipment uptime
Quicker response times for service support
As crane fleets become increasingly sophisticated, strong aftermarket support has become a critical factor for equipment owners and operators.
Engineering Teams to Collaborate on Service Support
SANY UK’s service engineering team, led by country manager Kevin Neal, will work closely with Crowland’s Peterborough-based service engineers.
The collaboration is intended to provide customers with stronger technical support and faster response times for maintenance and service requirements.
Neal described the partnership as an important step in strengthening SANY’s UK operations.
“This alliance represents a major step forward for SANY UK as we continue building a strong foundation of engineering excellence and customer support across Great Britain.”
“Working side by side with the highly skilled team at Crowland Cranes ensures our customers receive the confidence, service and technical expertise they expect when investing in a new manufacturer. We are excited to bring this next chapter to life and deliver a level of support that truly sets a new benchmark for the industry.”
First Stock Cranes Scheduled to Arrive
The first stock cranes are expected to arrive at Crowland in the coming weeks.
The initial lineup will include a range of models designed for various lifting applications, including:
60 tonne all-terrain crane
70 tonne all-terrain crane
100 tonne all-terrain crane
150 tonne all-terrain crane
45 tonne rough terrain crane
60 tonne telescopic crawler crane
15 tonne industrial crane
Among the flagship models expected is the 150 tonne SANY SAC1500E all-terrain crane, designed for heavy lifting tasks in infrastructure, construction and industrial projects.
Strengthening the UK Crane Distribution Network
The new agreement follows a recent visit by Crowland representatives to SANY’s manufacturing facility in Changsha, China, where the company produces a wide range of cranes and construction equipment.
Crowland Cranes already works with multiple crane manufacturers and has built a reputation for providing sales, service and support across the UK lifting sector.
The company currently distributes Hoeflon spider cranes and compact pick-and-carry cranes, while also selling and servicing equipment from several established manufacturers including:
Grove
Terex
Ormig
Franna
Adding SANY mobile cranes to its portfolio further expands Crowland’s equipment offering and strengthens its position within the UK crane market.
About Crowland Cranes
Crowland Cranes is a UK-based crane sales and service provider headquartered in Peterborough, England. The company supplies and supports a wide range of lifting equipment, offering crane sales, servicing and technical support for operators across the UK.
Crowland distributes Hoeflon spider cranes and compact pick-and-carry cranes while also supporting major brands including Grove, Terex, Ormig and Franna.
About SANY
SANY Group is one of the world’s largest manufacturers of construction and lifting equipment. Founded in 1989 and headquartered in Changsha, China, the company produces a wide range of cranes including all-terrain, rough terrain, crawler and telescopic crawler models. SANY operates globally with manufacturing, research and service facilities supporting construction, infrastructure, energy and industrial sectors.
Website: https://www.sanyglobal.com
Frequently Asked Questions
What does the partnership between SANY UK and Crowland Cranes involve?
Crowland Cranes will manage all future sales of SANY mobile cranes in Great Britain while also supporting after-sales service, technical support and spare parts distribution.
Where will the new SANY parts warehouse be located?
The new spare parts warehouse will be located at Crowland Cranes’ headquarters in Peterborough, complementing SANY UK’s existing support locations in Coatbridge, Scotland and Sittingbourne, Kent.
What SANY crane models will be available through Crowland?
Initial stock cranes arriving at Crowland will include 60, 70, 100 and 150 tonne all-terrain cranes, a 45 tonne rough terrain crane, a 60 tonne telescopic crawler crane, and a 15 tonne industrial crane.
Which other crane brands does Crowland Cranes distribute?
Crowland Cranes distributes Hoeflon spider cranes and compact pick-and-carry cranes and also sells and services equipment from Grove, Terex, Ormig and Franna.
