Tadano Strengthens European Leadership, Expands Investments, and Unveils Latest Innovations
- cranehub
- 3 hours ago
- 3 min read
Tadano Ltd. is making significant moves to reinforce its global leadership, strengthen customer confidence, and drive innovation. From strategic leadership updates in Europe to new product launches and customer partnerships, the company is entering its next growth phase with momentum.
Tadano Leadership Reinforcements in Europe
Effective October 1, Tadano is implementing key senior management changes in Germany. Noriaki Yashiro will assume the role of president and CEO of Tadano Demag GmbH and Tadano Faun GmbH, taking full responsibility for Tadano’s European operations.
To further bolster operations:
Dean Barley, president and CEO of Tadano America Corp., Manitex International, and Tadano Mantis Corp., will also oversee sales, customer support, marketing, and quality control in Europe.
Hiroyuki Goda, CTO of Tadano Ltd., will head research and development for mobile crane engineering in Europe.
Stefan Matthaei will lead production, logistics, and purchasing at the German facilities.
Toshiaki Ujiie, president and CEO of Tadano Ltd., stated:
“These additions bring the right experience to drive growth in Europe. Customer needs are at the heart of these leadership changes, and their goal is to strengthen the confidence of our European customers in Tadano.”
Investing in German Facilities
Tadano is continuing its multimillion-euro investments in its German sites at Zweibrücken and Lauf:
Zweibrücken: land acquisition, new repair workshop, upgraded production, and improved logistics.
Lauf: construction of a new European spare parts center (set to open mid-2026), expanded storage capacity, and new boom assembly lines.
These enhancements reinforce Tadano’s long-term commitment to Germany as a hub for global crane innovation.
Customer Focus: Dornseiff Expands City Crane Fleet
Long-time Tadano partner Dornseiff Autokrane und Schwertransporte GmbH has added another AC 3.045-1 City crane to its fleet, trading in an older AC 40 City. With four units now in operation, Dornseiff highlights the compact crane’s unmatched performance in confined spaces.
Anja Reger, operations manager at Dornseiff’s Olpe location, explained:
“We’ll be using the AC 3.045-1 primarily inside buildings to install overhead cranes and move machinery. Its compact design makes it unbeatable for these jobs, where conventional mobile cranes reach their limits.”
Product Innovation: The New GTC-600-2
Tadano also introduced the GTC-600-2, a 60-ton telescopic boom crawler crane that replaces the GTC-550. Key features include:
113.8 ft full-power boom with extensions up to 49.9 ft.
OPTI-WIDTH™ system for flexible lifting capacities up to 4° out of level.
Transport efficiency as a one-truck machine.
Advanced control with Tadano AML-C Rated Capacity Indicator, load charts for slopes up to 4°, and operator-defined work zone limits.
Powered by a Cummins Tier 4f / Euromot IV QSB6.7 engine, the GTC-600-2 is designed for versatility across bridge, heavy civil, power transmission, and foundation projects.
Reagan Bull, COO of Tadano Mantis, emphasized its value:
“The GTC-600-2 is the only 60-ton teleboom crawler transported on one truck, offering incredible versatility for core and lift-crane markets alike.”
Commitment to Customers and Innovation
With strengthened leadership, major facility investments, trusted customer partnerships, and cutting-edge products, Tadano is demonstrating its commitment to shaping the future of crane technology worldwide.
About the Tadano Group
Since introducing Japan's first hydraulic truck crane in 1955, Tadano has become a global leader in lifting and access equipment, helping businesses reach new heights. The company’s dedication to safety, quality, and efficiency—based on compliance (C+SQE)—is reflected in every product and service.
Known for its reliability, innovation, and performance, Tadano offers world-class solutions across the construction, energy, and industrial sectors worldwide. Its global support network ensures Tadano equipment performs effectively in any environment, meeting the highest standards of efficiency and sustainability.
Guided by the corporate philosophy of "Creation, Contribution, and Cooperation," the Tadano Group is committed to contributing to environmental preservation and fostering a sustainable society. By maximizing value for stakeholders and engaging in sustainable business practices, Tadano continues its pursuit of excellence for both the present and the future.
For more information, visit www.tadano.com.
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